When professionals step out from the normal, business as usual processes in ways of performing the mundane, and get results, they get noticed. Pattern interruption is important to separate yourself from others, to keep you client or your boss engaged with your work, requires something different, something noticeable.
PANORAMIC’s HEI tool does just that, it gives you a tangible product with proven results, to share with your client or boss, even with the option of your own brand on it. A report that shows how your messaging lines up with the target market. Also included is reporting directly from Google and Facebook, showing precisely the impressions, clicks, reach and where the views are coming from, all under one dashboard and easy web interface.
Many articles have been written about how to get new PR clients, many tout similar suggestions, here are a couple we tend to agree with. Author William Comcowich writes in a post at glean.info that you should provide “Specific metrics for success…such as organic and social traffic, awareness and ROI impact.”
Maggie Alland concludes in “13 ways to find new PR clients” that the PR firm needs to “Take the time to identify your prospective client’s needs through careful research and then take the extra steps to demonstrate how you can help them achieve their goals.”
PANORAMIC is uniquely positioned to assist you with this. By showing that you know scientifically that your messaging will align with their target audience, you’ll be gaining necessary confidence and ultimately consideration.